MSNBC – They Might Be Onto Something

Newsweek article today :

…Yeah, I would be scared to play for people as old as me. I’m always happy to see my fellow new-wavers in the crowd. But it’s really important to keep on reaching out to new audiences. That’s the thing people in veteran bands don’t realize: they’ve created their own trap by not challenging themselves on every level. We just found that giving music away through MP3s—we have a big free music service at TMBG.com where you sign up to the mailing list and we send out free MP3s every couple of weeks—has just been a fantastic way to keep people involved in our creative output.